Tradition Matters
TVC for Tostitos
At the core of Tostitos and the center of football lies one overlapping thing. Tradition.
Loud or quiet traditions, rowdy or ritualistic, maybe even slightly contradictory, it doesn’t matter. Because with Tostitos, tradition matters.
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Chris Bellinger (CCO)
Isaac Pagán Muñoz (ECD)
Christian Hoyle (Sr. CD)
Rodrigo FernandezVega (Sr. ACD, Copy)
Jp Winders (Copywriter)
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TOSTITOS
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TOSTITOS ~
Instead of leaning on humor, we wanted to share a big part of the brand's story that has always been left out. And that's the fact that for over 40 years, we’ve been making Tostitos the traditional way—starting with whole corn kernels to make our own masa from scratch. With no artificial flavors, colors or preservatives.
:15’s
Packers Leap :15
Dawg Pound :15
Shoveling :15
Tradition Matters :15
:06s
Skol Chant :06
Tradition Matters :06